Thus, is Apple reaping what it has sowed with its increasingly pathological obsession with control.
These aren’t just some PC World geeks with permanent chips on their shoulders putting the most negative possible spin on Apple. These are Apple-friendly guys (well, let’s call Winer Apple-compatible) and extremely influential writers in the Apple ecosystem. They can’t and won’t be ignored. This chain reaction is well past critical mass, and the smart money is on Apple to respond formally in the very near future — maybe even this week.
The first unmistakeable warning sign was Apple’s breezy willingness to extend their technological control into the silencing of artistic expression — this was the first clear evidence that they do not feel any responsibility to carry the principles of democracy forward into their spanking new media space, and that there is really no limit to the control they are willing to exert upon their users.
Don’t believe it? You will. Because with the recent news that they are now banning software that competes with them from the App Store, Apple has finally made the mistake that will spark the collective ‘duh’ moment among those who didn’t see the problem before with electronics mavens claiming this kind of control.
Let’s hope that Apple takes the biggest possible bath over this, and that other companies, who are by no means innocent in this regard (I’m looking at those who forged the shackles worn by game console artists), will sit up and take note that their days of controlling user culture are numbered.
(NOTE: if anyone is wondering why Gruber’s blog is so popular with the Mac crowd, it’s because of PR-busting posts like this.)