Windows 8 and why the Zune brand needs to die
Microsoft has taken a lot of flak for their horrible naming conventions and overly long names, and deservedly so. When first announced, Windows Phone was called Windows Phone Series 7. They officially chopped of the “Series” by launch, and now just advertise it as Windows Phone. It just makes more sense.
Similarly, they last year rebranded their paid Office cloud service to Office 365. Office 365 makes sense. It’s Office, all the time. Do you know what they called it previously?
Business Productivity Online Suite.
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