You are here

Rumours of Steve Jobs’ Demise are Greatly Exaggerated

iLive, now in the App store (not really)

From the “oh, crap” files:

The Bloomberg Financial Newswire is experiencing a little “send all” remorse today after mistakenly releasing Steve Jobs’ obituary into the wild.

The 17-page obit was apparently being updated when the author mistook the “Save” button for the “Freak out shareholders” key and accidentally published the document across the entire newswire.

A retraction was published almost immediately, but not before rgbFilter was able to get its hands on a copy of the obituary, which you can see below.

jobs obit 1
Jobs Obit 2
Jobs Obit 3
Jobs Obit 4

This portion is in editable type:

JOB, STEVE. APPLE FOUNDER, TECH VISIONARY. UPDATED AUGUST 2008

HOLD FOR RELEASE – DO NOT USE – HOLD FOR RELEASE – DO NOT USE

Steve Jobs’s birthday: Feb. 24, 1955
BIO UPDATED AS OF 2008, by Connie Guglielmo

APPLE PR CONTACTS: Katie Cotton — -redacted- and Steve Dowling: -redacted- or -redacted-
People to contact for comment:
– Apple co-founder Steve Wozniak: -redacted-
– Jon Rubinstein, former head of Apple’s iPod division. He’s now
chairman at Palm. Contact Lynn Fox in PR.
– Heidi Roizen: venture capitalist who once dated Jobs: -redacted- or -redacted-. Heidi knows a lot of Silicon

Valley insiders and may put us in touch with others, including
A.C. Mike Markkula, the first VC to back Apple.
– Larry Ellison of Oracle (one of his best friends); contact
Deborah Hellinger in Oracle PR. -redacted-, -redacted-

– Jerry Brown (personal friend) and California AG. Try GARETH
LACY at -redacted- IN OAKLAND; -redacted- CELL, -redacted- or press office: -redacted-

– Al Gore: member of Apple’s board of directors
– Bill Gates: Microsoft was among the first developers of Mac
software
– Bob Iger at Disney: who bought Pixar from Jobs
– Eric Schmidt, CEO of Google and member of Apple’s board. Send
note to -redacted- or try David Krane: -redacted- or -redacted-

– Paul Otellini, CEO of Intel Corp. (Apple began using Intel
chips in its Macs in 2006). Contact Tom Beermann: -redacted- or
Bill Calder on -redacted-. Both in Intel PR
– Scott McNealy, co-founder of Sun Microsystems. Contact Shawn
Dainas in PR: -redacted-
– John Lassiter and Ed Catmull: Pixar-nee-Disney executives. Try
Zenia Mucha, -redacted- or Jonathan Friedland, -redacted-, in
corporate PR at Disney.
– Guy Kawasaki, one of the first Apple evangelists. -redacted- or -redacted-

– Nolan Bushnell, founder of Atari, who bought an early circuit
board for the game Breakout from Jobs and Wozniak. (pr is being
handled by his daughter, Alisa Bushnell. her cell is: -redacted-; work is -redacted- work/message;-redacted-)

Related posts

7 thoughts on “Rumours of Steve Jobs’ Demise are Greatly Exaggerated

  1. 10: sell apple stock
    20: accidentally ‘send’ obit of Steve Jobs
    30: wait 30 seconds
    40: profit

    Surely I jest.

  2. heheheh, the Underpants Gnomes of Wall Street :\

  3. drsquid

    we should use doug’s picture too in the main post

  4. Both graphics are freakin’ hilarious. Come here for the Steve Jobs death watch! Wouldn’t be the first, but we’d be the funniest. 87

    P.S. Good call on preserving the whole text of the obit right here.

  5. 833285 49135Just wanna remark on few general points, The website style is ideal, the topic matter is rattling very good 913969

Leave a Comment