Rogers launches Chatr, Mobilicity pursuing legal action

Rogers officially launched their new discount mobile brand Chatr yesterday, after delaying the planned mid-July launch for unspecified reasons. Chatr, like the new Canadian wireless entrants (Mobilicity, Public Mobile and Wind Mobile), is a zone based unlimited cellphone service. The service will be available in in Toronto, Calgary, Edmonton, Ottawa and Vancouver, and will be expanding to Montreal in the fall. Rogers originally announced Chatr on June 30th, as a new brand to cater to customers looking for unlimited plans, with no contracts — the very same market that the…

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